BEHIND THE SCREEN
A editorial design project focused on user experience and the Art direction
With the team of three, design a magazine for a digital publisher organisation. Based on the individually driven subjects.
Group discussion to discover topics for articles. Brainstorming sessions to structurise UI/UX and contextualise the magazine.
Editorial design of a digital magazine aimed to produce articles about web series, gaming and technologies.
User experience design, articulation on one of the topics, illustrations, motion graphics.
Who is the reader?
Mainly young age group and Millenials where they are the seekers of trending web series, games and technologies — also, interested individuals who appreciate reading the insights of the entertainment industry.
Magazine site Map
After finalising content and the target we mapped out site map which laid out the structure and organization of the content on the magazine.
Interaction Design & User flow
We created a user flow to imagine the ways a user might navigate through the magazine to achieve their goals. These tools allowed us to ensure that the information was organized in a way that is intuitive to the user.
We created a low-fidelity prototype of the ipad version in figma. Also, created a UI to outline all of the features and elements we wanted to incorporate into the design.
High-fidelity prototype of the ipad version were illustrated and created a UI to outline all of the features and elements we wanted to incorporate into the design.
Magazine UI Kit
It was briefed to design a personal adaptation of the digital to the printed version. I aimed at the cohesive approach that can reflect the ideal aesthetics throughout the magazine.